Forge New Homes has appointed Toby Brown to lead the sales, marketing, and aftercare side of the business.
Toby joins the joint venture from Urban Splash, where he spent three years delivering several regeneration schemes throughout the UK including residential developments in Cambridge, Manchester, Birmingham, and Liverpool.
Toby led the private sales on these developments and worked with the development and design teams on the schemes.
Forge New Homes says Toby will play a leading role in driving the joint venture between Together Housing Association, South Yorkshire Housing Association, Great Places Housing Group, Yorkshire Housing, and The Guinness Partnership.
The partnership is currently delivering 98 new homes in Pilsley, near Chesterfield, and has secured planning permission for residential developments in Bolsover and Beckingham.
Forge New Homes focus on building new homes across the Sheffield City Region which includes Sheffield, Rotherham, Doncaster, Barnsley, Chesterfield, North East Derbyshire, Bolsover, Derbyshire Dales, and Bassetlaw.
The company is targeting the delivery of 300 new homes each year.
Toby said: “I’m really excited about joining Forge New Homes as the potential is huge as the partnership begins to pick up momentum.
“The quality of the homes speak for themselves and the plans for expansion are ambitious and exciting so I’m delighted to be on board.”
Forge New Homes project director Andy Beattie added: “We are delighted Toby has joined the business as we open our first show home in Pilsley and look to commence our new developments in Bolsover and Beckingham in 2023.
“Toby brings a wealth of experience to the team and will play a pivotal role in our future success.”
Image: Toby Brown, sales director, Forge New Homes
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